MultiChoice suspends April DStv price hike

MultiChoice suspends

…As Canal+ pushes subscriber growth For the first time in years, MultiChoice will not implement its usual April price increase on DStv subscriptions, marking a strategic shift under new owner Canal+. Its Group CEO, David Mignot confirmed the decision, saying the company’s priority is to rebuild its shrinking subscriber base rather than raise tariffs. While no increase is planned for April, he noted that future adjustments could still be considered depending on economic conditions. MultiChoice has traditionally raised prices annually, with April 2025 seeing hikes of between 2.1% and 7.9%,…

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DSTV loses 2.7m subscribers, as MultiChoice appoints new Nigeria CEO

DSTV MultiChoice

MultiChoice Nigeria is undergoing a major transition, as its flagship pay-TV service, DStv, grapples with a sharp loss of subscribers while the company ushers in a new Chief Executive to steer operations in an increasingly competitive market. The pay-TV operator lost about 2.7 million subscribers between 2023 and the end of 2025, shrinking its customer base from 17.2 million to 14.5 million across Africa. The decline, which accelerated over the last 18 months, has been attributed to the rise of cheaper streaming alternatives, falling disposable incomes, and tough economic policies…

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Multi-Choice slashes DStv decoder price by 50%  

Multi Choice slashes

In a bold move to regain its shrinking customer base, MultiChoice Nigeria has slashed the price of its DStv decoder by 50 percent, reducing it from ₦20,000 to ₦10,000. The company, in a statement released on Tuesday and signed by its Chief Executive Officer, John Ugbe, said the price cut is part of a broader campaign aimed at reversing declining subscriptions and delivering greater value to customers. “We want to ensure our customers feel appreciated and have access to the best entertainment every day. The ‘We Got You’ campaign is…

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Hardship/Epileptic power supply: DSTV lost 1m subscribers in 4yrs

DSTV lost 1m subscribers

The company had revealed these figures in its Interim Financial Results for the period ending 30 September 2024, which were released on Tuesday. Nigerians have blamed the country’s current economic problems and poor electricity supply for a significant drop in Digital Satellite Television (DStv) and General Entertainment on Television (GOtv) subscribers. The South African pay-TV operator, MultiChoice Group, recently disclosed that its Nigerian unit, MultiChoice Nigeria, lost 243,000 subscribers on its DStv and GOtv services from April to September this year. The company had revealed these figures in its Interim…

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?MultiChoice bows to pressure, reverts to old DStv/GOtv subscription prices

MultiChoice bows

MultiChoice, the parent company of DStv and GOtv, has announced a return to its previous subscription rates following a legal mandate. The decision comes after a court ruling deemed the earlier price hikes unjustified, leading to significant subscriber losses, particularly in Nigeria. The company had raised its prices in response to economic challenges, including high inflation and currency devaluation. However, the move faced backlash, resulting in over a million subscribers discontinuing their services. As part of the reversal, DStv subscribers will see a reduction in rates across various packages. For…

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‘SuperSport won’t broadcast AFCON 2023’ – DSTV

Nigerians will have to turn to the Nigerian Television Authority (NTA) and other free-to-air channels to watch the Super Eagles in action at the 2023 African Cup of Nations, (AFCON), as MultiChoice, owner of cable platform, DSTV, yesterday announced that it will not broadcast the games on SuperSport. Recall that the 2023 AFCON will kick-off in Ivory Coast on January 13, 2024. MultiChoice, in an issued statement, said it failed to secure the right to broadcast the 2023 AFCON. “However, the games will be available through our partner broadcast stations…

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MultiChoice jerks up prices of DStv, GOtv bouquets

MultiChoice Nigeria has increased the prices of its DStv and GOtv packages, blaming the decision on the rising cost of operations. MultiChoice Nigeria is the Nigerian subsidiary company of MultiChoice Africa, owner of DStv and GOtv. According to a press statement it issued yesterday, “In light of the rising costs of inflation and business operations, we have had to review the price of our packages to keep delighting our customers with great entertainment, anytime and anywhere”. “Therefore, from April 1, 2022, a new pricing regime for both our DStv and…

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Tax dispute: Tribunal adjourns ruling, as Multichoice deposits N8bn with FIRS

Multichoice Nigeria Limited (MCN), owner of Nigeria’s satellite televisions’ popular subscription-based platforms, DStv, Gotv, says it has complied with the directives of the tax appeal tribunal, (TAT), by depositing with the FIRS an amount required by the law.  The company stated this yesterday, at the resumption of the tribunal hearing over the alleged N1.8 trillion tax evasion dispute. Recall that in August, the tribunal, sitting in Lagos, ordered Multichoice to pay 50 percent of a N1.8 trillion tax backlog to the FIRS. At the hearing, counsel to MultiChoice Nigeria Limited,…

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DStv, GOtv subscribers may pay more from Sept. 1st  despite Senate probe

Barely one year after the last subscription fee increase, there are strong indicators that MultiChoice Nigeria will increase the subscription fee across all its DStv and GOtv packages from September, 2021. A source close to the company revealed that subscription prices may increase by about 10% with premium packages going as high as N21,000; Compact Plus will go above N14,000 and GOtv Max subscription jumping to slightly above N4000, once the new price takes effect. The 10 – 14% increase across the board from September 2021, is coming exactly one…

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Tax Evasion: Tribunal orders DSTV to pay FG N900bn tax backlog

A Tax Appeal Tribunal (TAT) sitting in Lagos has ordered Multichoice Nigeria Limited, owners of cable television services, DSTV, to pay 50 per cent of N1.8 trillion tax backlog to the Federal Inland Revenue Service (FIRS). Mr Abdullahi Ahmad, the Director, Communications and Liaison Department of the FIRS, made this known in a statement in Abuja on Wednesday. Ahmad explained that FIRS discovered the backlog through a forensic audit as it showed that Multichoice Nigeria Limited had failed to pay to the Government of Nigeria in past assessment years. He…

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